Thinking of becoming a social media manager (SMM)? Social media commerce is expected to be a US$2.9 trillion business by 2026. Not to mention, over…
Posts published in “Social Media”
Social media SEO should be part of any ambitious marketer’s repertoire, but today, we’re diving into Facebook-specific tactics. That’s right — we’re cracking open the…
Let’s all welcome our robot overlords, as AI has proven to be an unstoppable force in digital marketing. In fact, according to Statista, the global…
When operating a small business with a small team and (take a deep breath) a small budget, your social media marketing strategy needs to be…
The benefits of using social media in healthcare are tangible: 57% of people say a hospital’s social media presence “strongly influences” their choice of where…
TikTok exploded in popularity during the pandemic, and four years later, it’s still going strong. After surpassing the 1 billion user mark in 2023, TikTok…
You might know your favorite influencers’ preferred brand of dog food, the messy details of their last breakup, or what’s in their medicine cabinet. But…
Social selling is not the same as social commerce. Rather than chasing one-off sales, it leverages social media to nurture relationships. It can drive activity…
How many social accounts is too many? No such thing — that is, when you’re managing multiple social media accounts the right way. Whether you manage…
A social media bio is like an introduction with a limited character count. That’s right: the pressure’s on. If you hate elevator pitches or coming…