Social media growth reached a new high in 2023, with 4.88 billion total active social media user identities, representing 60.6% of the world’s population. How…
Posts published in “Social Media”
Experiment: Do Longer LinkedIn Comments Drive More Connection Requests?
Wanna build your LinkedIn network fast? Don’t wanna spend hours crafting connection request messages only to be left “pending” forever? Not to fear: all you…
How to Set Up and Optimize Google My Business in 5 Minutes [2024]
What if I told you there’s only 5 minutes standing between you and powerful Google marketing tools? I’m talking about Google My Business. It’s free,…
The 2024 Guide to Social Media Strategy for Executives
Whether you’re B2B or B2C, your customers want to engage with humans on social media. 56% of customers want more relatable, personable content from brands…
How to Get on the FYP (For You Page) on TikTok: 15 Hacks
In a way, this blog post is also a For You Page: it was carefully created just for you, and the more you scroll, the…
2024 Guide to YouTube Analytics: Metrics, Tools, and Tips
If you’re using YouTube, you need to keep an eye on your YouTube analytics. Understanding what’s happening under the hood of your YouTube channel is…
4 TikTok Analytics Tools That Do the Math for You
Ah, TikTok. What started as the domain of teenagers doing their teenager thing has become an important marketing channel – and not just for those…
2023 Social Media Image Sizes for All Networks [CHEATSHEET]
Social media image sizes seem to change constantly. One moment you have the perfect cover page for your account. The next, it’s been resized and…
Average Engagement Rates for 13 Industries [November 2023]
So you’ve planned and launched a social media campaign, and waited patiently for the likes, comments, and conversions to roll in. Now you’re looking at…
10 Content Marketing Tools That Will Make Your Job Easier
Good salespeople know that it’s not a great idea to try the hard sell on prospects the very first time you connect. First, you need…