The TikTok algorithm is what made the social platform a sensation—and it’s also what makes the app a little bit spooky. (How did it know…
Posts published in “Social Media”
2024 Social Media Algorithms: A Guide for All Networks
The conversation about AI has exploded in the last year and a half or so. But the truth is that some form of AI has…
How to Schedule Threads Posts [Instagram] in 2024
Instagram Threads nearly broke the internet when it debuted in early July 2023. The text-based, Meta-owned app racked up over 100 million people within hours…
How to Write Social Media Guidelines for Your Team: 8 Examples
Social media guidelines are a must for all businesses and brands. Whether or not you use social media at the corporate level, your employees are…
Social Media Search Engines: What They Are & Why They Matter
Social media. Search engines. There was a time when these were two different things. But the lines are blurring between these types of online tools…
2024 Instagram Demographics: Top User Stats for Your Strategy
Rule number one of creating a great Instagram marketing campaign? Know your audience. Which is where these Instagram demographic statistics come in handy. You might…
2024 LinkedIn Demographics That Matter to Marketers
Whether you’re trying to get new clients, get quality job applications, or build brand awareness, LinkedIn is the place to be for B2B marketers. Over…
13 Social Media Analytics Tools That Do the Math For You
Wondering which of your social media tactics are working? Want to better focus your time, effort, and budget? You need a social media analytics tool.…
2024 Social Media Post Design Ideas and 100+ Free Templates
Great social media stands out, and eye-catching, engaging and creative design will help set you apart from the crowd. You’re not just any brand —…
17 Not-So-Secret Social Media Video Tips from Hootsuite’s Experts
Why did the social media marketer bring a headlamp to work? Because they’re about to shed some light on 16 social media video tips! (And…