A social media style guide is an important document for social teams of all sizes. Whether you’re a team of one or 100, recording your…
Posts published in “Social Media”
5 Reasons to Use an Instagram Business Account + Set Up Tips
Ready to set up an Instagram business account? A whopping 62.4% of Instagram users use Instagram to follow and research brands. Not only that, but…
Why Social Mentions Matter (And How to Track Them)
If people were talking about your brand on social media, you’d want to know about it, right? Well, guess what: It’s happening all the time,…
Social Media Monitoring: Why You Need It & How to Get Started
If you’re producing content for social media, you need a plan for how to monitor social media. In fact, it’s a good idea to have…
19 X (Twitter) Demographics for Marketers in 2024
Whether you call it X now or can’t still stop saying “Twitter,” the fact is that there are still billions of people using the social…
How to Schedule TikTok Posts on Mobile and Desktop
Want to plan your content ahead of time and have it go live when your audience is most active? Sounds like you need to learn…
11 Facebook Trends That Will Shape Your Strategy in 2024
Facebook isn’t dead, I promise. Besides being the most popular social media platform in the world, Facebook is still gaining new users, having recently surpassed…
14 Social Inbox Tools That Will Get You To (Social) Inbox Zero
A good social inbox tool is the foundation of an effective social messaging strategy — and a handy tool for keeping followers, customers, and prospects…
23 Pinterest Demographics for Social Media Marketers [2024]
Ready for a deep dive into Pinterest demographics? If you want to incorporate Pinterest into your social strategy, you’re in the right place. Sure, Pinterest…
How to Use Hashtags in 2024 [EVERY NETWORK]
Hashtags: What’s up with them? Does anyone actually know how to use hashtags? Are they worth it? We’re answering these hard-hitting questions (and more!) today.…